As a fashionable internet denizen, you do not use a homepage, probably. You open a new browser window or tab, and you’re met with your Chrome apps, or Safari favorites, or whatever the hell Firefox is doing now. And if you dohave one, it’s probably a legacy media hub like MSN, AOL or Yahoo, or a search page like Google or Bing. But what if the web found a way for a landing page to be useful again?
According to GoogleSystem, Google has live code that suggests it’s working on bringing its Google Now feature to the web. Not just the web, but the Google search page—basically the most frequented and iconic web page on the planet. And that would be awesome.
Google Now is maybe the most powerful convergence Google has ever conjured up. It’s the proto-synthesis of the decision-making future Mountain View promised us in exchange forgobbling up reams of personal, often sensitive data about our lives. Leaning on its access to your calendar, email, search history, and GPS locations, Google Now combines your interests, upcoming calendar events, daily commutes complete with delays and detours, scheduled flights, and basic information like the weather, all automatically, without you having to fuss and customize the way it’s presented. Pop it open on your phone in the evening, and it might display the weather, the Knicks score, and what time the next train back to your apartment leaves. The first time you make a train you’d have otherwise missed or find a card with directions to a restaurant you just searched for waiting for you, you’ll understand. It’s hugely convenient, and there’s nothing exactly like it on the web.
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